• Design Maturity & Governance: Drove organizational design maturity by architecting a comprehensive Design System. Established a robust dependency hierarchy between Figma, Confluence, and Storybook, ensuring a single source of truth that unified design, business logic, and code. This structure significantly reduced design debt and streamlined cross-functional alignment across all product squads.
• Design-to-Code Automation: Significantly increased operational efficiency by implementing automated synchronization workflows between Figma and GitHub, streamlining the handoff process and reducing manual friction for the engineering team.
• Navigation & Information Architecture: Led a strategic redesign of the platform's navigation architecture, resolving complex UX bottlenecks and realigning product structures with core business logic to improve user discoverability and retention.

• Strategic UX Audit & Prioritization: Conducted a comprehensive UX/UI audit to identify high-friction areas, establishing a prioritization matrix based on severity and business impact to streamline the product roadmap.
• DesignOps & Migration Lead: Led the strategic migration of the design ecosystem to Figma, architecting a library of 200+ standardized components. Managed continuous support and updates, ensuring a single source of truth that increased design team velocity and reduced UI inconsistencies.
• Cross-functional Collaboration:Optimized the design-to-engineering handoff process, reducing technical debt and ensuring high-fidelity implementation through standardized documentation and shared libraries.

Alldone·https://alldone.app/

A gamified and modern task management app.

• Partnered directly with stakeholders to define product requirements and strategic goals, transforming the initial vision into a market-ready gamified task management platform.
• Orchestrated the end-to-end project roadmap, leading a cross-functional team of four developers to ensure design fidelity and on-time delivery through Agile methodologies.
• Architected and maintained a scalable Design System in Figma, establishing a cohesive visual language that balanced modern productivity aesthetics with engaging gamification elements.

Cuban Engineer·https://cuban.engineer

A platform dedicated to recruit the best talented Cuban engineers.

• Spearheaded the complete redesign of the recruitment platform, transforming it into a highly structured and user-centric web application.
• Derived actionable insights from UX and UI research to overhaul the user journey, resulting in a more intuitive experience for both applicants and recruiters.
• Enhanced platform scalability and usability by implementing a refined information architecture, aligning the product’s visual identity with the company's international engineering standards.

Kaiko Systems·https://www.kaikosystems.com/

• Optimized information architecture and user flows for the platform’s dual-app ecosystem, significantly enhancing the accuracy of data collection and the efficiency of cloud storage synchronization.
• Architected and implemented a comprehensive Design System, enabling the engineering team to deploy new features with higher velocity and fewer rollbacks. This standardization improved both the professional aesthetic and the overall scalability of the product.
• Directly contributed to business growth by delivering a high-performance interface that served as a key selling point, directly resulting in the acquisition of new enterprise clients.

Apklis·https://www.apklis.cu/

Official Cuban Android Apps Store, one of the biggest projects in Cuba.

• Directed the full product lifecycle from initial conception to nationwide launch, serving as Team Lead and overseeing the end-to-end brand identity and design strategy.
• Executed comprehensive UX/UI design, including user research, interaction design, motion graphics, and high-fidelity clickable prototypes to ensure a seamless user journey.
• Orchestrated the successful upgrade of both web-based and native Android platforms collaborating closely with a cross-functional team of four developers to ensure technical feasibility and performance.
• Delivered massive scale impact, reaching a milestone of 8,265,269 downloads, making it one of the most significant digital products in the country.

Picta·https://www.picta.cu/

Official Video Streaming Service of Cuba, one of the biggest projects in Cuba.

• Headed the entire product strategy as Lead Designer, overseeing the project from discovery to deployment, including brand identity, user research, and comprehensive UX/UI systems.
• Developed high-fidelity interactions and motion graphics, creating clickable prototypes to define the core streaming experience across multiple platforms.
• Optimized the user journey for content discovery and video playback, ensuring a seamless experience for a large-scale user base.
• Achieved significant market penetration with over 1,031,216 downloads, establishing the service as a pillar of the national digital media landscape.

How to towing

Designed the interface for a cross-platform Xamarin application tailored for road crane operators. I focused on creating an intuitive UI to help users quickly identify vehicle-specific anchor points for safe and efficient towing.

Baby up

Designed a comprehensive school management app for children, parents, and educators. I led the User Research, UX, and UI strategy, creating a vibrant and accessible interface that balanced playfulness for kids with professional utility for adults.

Saz5

Led the visual asset strategy for a large-scale marketplace. I developed original vector illustrations and a custom iconography system, focusing on brand consistency across multiple categories and high-performance web optimization.

Lávame

Collaborated with a design peer to develop a web application for laundry management and discovery. I led the branding strategy, creating a cohesive visual identity to establish a recognizable and trustworthy market presence.

Cuban Neuronavigator

As part of a three-person team for my undergraduate thesis, I co-developed a Neuro-navigator prototype. I was responsible for both the UX/UI strategy and the technical implementation, working closely with my teammates to bridge the gap between medical data and software functionality.